Saturday, September 15, 2007
Michael Rasmussen's "Email Promos Exposed" Video Series: How to Write Killer Email Promos That Get Results!
Michael Rasmussen's new video course "Email Promos Exposed" promises to solve that problem for you by walking you through the actual process of creating killer email promos step-by-step.
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If you're in a hurry, just go ahead visit this URL to get instant free access to these videos:
http://www.emailpromosexposed.com/?thankyou-page=63352
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I decided to see if Michael's videos live up to their promise by trying them out myself. Here's what I found:
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Overall Quality
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The first thing I noticed when I opened up the first video was the stunning production quality. He used Camtasia Studio for the production, which is now the industry standard for creating high-quality screen capture video products. The audio is near studio quality, and the graphics are very professional. These videos were made by someone who KNOWS what he's doing. Well done!
I also liked how Michael divided the videos up by section, and then again by sub-section. For example, one video is all about the subject line, and then there are different parts of that video that each cover a certain area of crafting a killer subject line.
Now let's move onto...
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THE ACTUAL VIDEOS
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Here's a brief summary of each video. Obviously it's impossible to list every single thing here, but I want you to get a feel for what each one covered, and how well it covered it.
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If you're in a hurry, just go ahead visit this URL to get instant free access to these videos:
http://www.emailprommoexposed.com/?thankyou-page=63352
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VIDEO 1 - INTRODUCTION
This video served as an introduction to the whole course. You get to see a picture of Michael in his every day life, and he establishes his credibility right up front by talking about some of his massive successes online. He even provides proof of credibility by displaying two checks in the amount of $50,000 and $25,000 which proves that, when it comes to the subject of making money with email promos, he knows his stuff.
This is a good lesson for anyone to get. Whenever you're teaching people how to do something, it's good to establish your credibility up front, so that there's no doubt about whether or not you're qualified to talk about the subject. Most product developers either skip or minimize this step.
VIDEO 2 - BEFORE YOU WRITE THE PROMO
This video talks about some things that no other marketer has bothered to mention. You'll learn things like:
* The mindset you need in order to write a killer promo
* The different tools you need before you get started
* How to keep your emails laser-focused
* How to create an outline that practically writes the email for you.
This was a fantastic video, and did a good job of kicking things off.
VIDEO 3 - THE SUBJECT LINE
I liked this video, because it talked about one of MY biggest weaknesses when it comes to writing email promos... the subject line. The subject line is a confusing topic, because nobody's 100% sure what the best tactics are.
Michael breaks it down, and reveals:
* The biggest secret for writing a subject line that makes people insanely curious.
* Techniques for personalizing the subject line.
* Mistakes to avoid when using personalization.
I was surprised to find that I was making some of the mistakes that Michael mentioned in this video, but now I know better.
VIDEO 4 - THE OPENING
This is where a lot of people slack off when writing their emails. Michael talks about how important it is to create an opening that is conversational, and then reveals techniques and examples on how to do that.
He also reveals:
* How to get people to keep reading your email once they've opened it.
* How to make your opening interesting.
* Mistakes to avoid when creating your first few paragraphs.
VIDEO 5 - THE BODY COPY
This is one of the "meatiest" portions of the course, because it reveals techniques that are not widely discussed on the forums, blogs, and in most eBooks. He talks about the importance of keeping your body copy tight and relevant, and then reveals how you can do that. You'll also learn:
* How to write powerful bullets that make people curious and want to find out more.
* Simple formatting tricks for making your body copy easy to read.
* The secret of "bucket brigade copy" and how to use it in your email promos to force people to keep reading.
VIDEO 6 - THE CALL TO ACTION
This is where a lot of people wimp out in their email promos. They start out strong, but when it comes time to ask the reader to click the link and take action, they don't know what to say. Michael talks about some of his favorite techniques for making that happen, and also reveals:
* The "magic question" to ask yourself that will make your close much more powerful.
* The secret of the "unanswered question" and why handling this is a surefire way to get people to act right away.
* The structure of a powerful close.
* Mistakes people make when creating their close.
VIDEO 7 - CREATING AN EFFECTIVE P.S.
Some people say that the P.S. is one of the most important parts of the email, because it is often the one thing that gets people to click the link at the end. In this video, Michael talks about:
* Why you should including a P.S. at the end of your email.
* The 4 different kinds of P.S.'s you can use (this section was a real eye-opener for me).
VIDEO 8 - COMMON MISTAKES PEOPLE MAKE
I loved this video, because it showed me some mistakes that I was making that I wasn't even aware of. Unless you're a seasoned pro, you're probably guilty of some of the things that Michael talks about in this video as well, and that's why it's so valuable. I've shaved years off my learning curve, because now I can avoid some of the costly mistakes that I was bound to make in the learning process.
VIDEO 9 - HOW TO CREATE FOLLOW-UP EMAIL PROMOTIONS
This video alone is going to make me a lot of money. Why? Because I used to only send out one email promo for each affiliate promotion I was doing. Michael showed me in this video how important it is to send a follow-up promotion, and he showed me exactly how to do it. He covered things like:
* The psychology of follow-up email promo's.
* The 2 main types of follow-up promos that make the most money.
* How to overcome readers' objections in your follow up emails.
* The 2 most common mistakes people make when writing follow-ups and how to avoid them.
VIDEO 10 - HOW TO WRITE BACK END EMAIL PROMOTIONS
Every marketing guru out there says that the REAL money is on the back end. I'd have to agree with them, but the problem is... most people have no idea how to set up a back end system that makes money. This video will teach you how to set up an automated back end that's loaded with killer promos that make you lots of cash on autopilot.
He reveals things like:
* The big difference between regular and back end email promos.
* How to prepare a back end promotion sequence.
* Common mistakes people make when creating back end email promos.
VIDEO 11 - CREATING AFFILIATE EMAIL PROMOTIONS
This could be the most important video of the entire package for a lot of people, because most people email their list to promote other people's products as an affiliate. Let's face it, if you only have 3 products, can you really afford to
only email your list 3 times a year? They'll get bored hearing about the same old products over and over again. This video sheds some light on how to create killer affiliate promos. Michael reveals things like:
* The two main types of affiliate promos.
* What makes affiliate promos different than regular promos (and why ignoring this huge secret could cost you big money).
* Michael's favorite tactics for creating affiliate promos that no one else is doing.
* 3 different ways to add scarcity to your affiliate promos (this is the most important section of the video, so make sure you watch it over and over again).
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CONCLUSION
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As you can see, Email Promos Exposed really packs a lot of punch! Most of the courses out there offer only watered down, weak content. Not this one! These videos are going on my "A-list" for a long time.
I've already watched them twice, and plan on reviewing them every couple months to make sure that I have the principals, techniques and tactics burned into my mind.
If email marketing is an important part of your business (and in my opinion, it's the most important part of ANY online business), then you owe it to yourself to check out Michael's exciting new videos, Email Promos Exposed.
Here's the URL where you can get instant free access to the videos right now.
http://www.emailprommoexposed.com/?thankyou-page=63352
Sincerely,
Judy
Friday, September 14, 2007
Social Networking - Yuwie
Well, Yuwie is very similar to myspace but more. What makes it more interesting to those who have a little interest in making some money is that Yuwie not only allows you to network but pays you as you network.
Yuwie pays based on what is called a page view. A paid page view is made up of two sections: the first being views made by someone to your page (profile, friends, comments, blogs etc) and the second being views made by yourself (your control panel, friends, blogs, messaging, comments etc). Now, these activities are normal activities that you will do with any social networking program. But now, you have one that pays you for doing it.
Well, I guess the next question would be how much can we make, right? Like any other program, it all depends on you. It depends on how many friends you have, how many page views you have and others. But just take a look at this chart for some guidelines and you can see that it can be substantial.
Yuwie is free to join, so what is there to lose? Nothing and plenty to gain. Even if you are already a member of other social networking programs, you will find that you will gain a lot more by being a member here.
If we need to start somewhere and we do not have much funds with us, this is certainly a good place to start. Click here if you are ready to network and make some money.
$2.95 Trial Membership to the Internet Entrepreneur's Club
If you have not, you must be missing out here. Derek and his team generates over $60,000,000 in online sales yearly.
For just $2.95, you will enjoy 30 days of unlimited membership to Derek Gehl's exclusive Internet Entrepreneur's Club...
Membership privileges include unlimited access to Derek's private Internet marketing community forum, where they can ask unlimited questions and get unlimited website reviews, salescopy advice, SEO advice, and more...
... All from Derek's private team of Internet wealth experts (the SAME people who've helped him grow his business to over $60,000,000).
Membership also includes:
1. New 60-minute tele-seminar with Derek each month, where he'll be interviewing some of the `Nets richest, most successful guerilla Internet marketers -- people making HUGE six- and seven-figure incomes who you couldn't otherwise PAY to speak with you... even if you could find them!
2. Priority "red carpet" seating at any of Derek's seminars! Just let our staff know that you're an IEC Member, show your card, and just like Hollywood Stars on the red carpet, you'll enjoy sitting in the front row -- in a seat reserved exclusively for you!
3. The opportunity to network with like-minded entrepreneurs, get their candid opinions, and establish valuable business partnerships.
4. A package mailed to you EVERY MONTH, with a CD recording of the latest teleseminar, as well as Derek's private "Industry Update Newsletter," packed with all the important strategies, news, and resources he couldn't fit into your 60-75 minute calls.
... plus tons more!
And best of all, you get 30 days unlimited access to all of this for the no-risk investment of just $2.95.
If you decide to continue your membership, you will be locked in at the low rate of just $97 per month... Or, you can cancel before your 30 day trial expires and pay nothing more.
So, for just $2.95, you can at the very least get your website reviewed by the experts and very likely make some money for yourself.
This is an opportunity not to be missed. Most of us join forums to try and get people to view and comment on our sites. Here you get the experts to do it and all for only $2.95 plus tons more.
I think this truly is an opportunity not to be missed. Click here to get your free trial TODAY.
Friday, August 24, 2007
Helium and MyLot
I am not sure about the rest of you out there but as I have mentioned before, I find great difficulty in writing to my blog every other day, even every other week. As you probably have noticed, my blog hasn't been updated for a long time.
The reason is simple. I have no topic to share and hence, there is nothing to write about.
But recently, I came across two nice sites that gives me the potential to express myself. The beauty of it is that I get paid for expressing my opinion. Now, this is not much but it helps to boost my confidence in this market space.
Helium is a great site where you can write, rate, learn and earn. The topics are varied and if a topic is not available, you can create the topic as well. Another great advantage of helium is that you become exposed to many readers. If used correctly, you can gain a lot of advantage for selling your skills and product without having to pay for costly advertisements. Goto http://www.helium.com for more information about this site.
Mylot is slightly different from helium. It is quite like a social program where you can get to know more people and interact with them through your opinions. You exchange ideas with other members, comment on what they have written or see their comments on what you have written. You earn slowly through the contributions you make in this site. But again, your gain here is exposure. If you are interested in participating in this program, click here.
So, if you have a budget issue but wish to have more exposure through sharing information, then try these two sites. After all, they are free to join.
Monday, April 16, 2007
2006 - 2007 "Online Marketer Of The Year"
"Online Marketer Of The Year" award. Check it out here:
http://www.onlinemarketeroftheyear.com/stoneevans
You'll have a chance to login to Stone's personal computer
and watch him compete against the top marketers in the world
including:
Dan Kennedy, Joe Sugarman, Robert Allen, Mark Joyner, Yanik
Silver, Mike Filsaime, Rich Schefren, Nick Marks, Gary
Ambrose, Alex Mandossian, Anik Singal, Armand Morin, Bill
Glazer, Bill Harris, Brad Antin, Brad Fallon, Carl Galletti,
Dan VanOrman, Dave Lakhani, David Frey, David Garfinkel,
Donna Fox, Eric Holmlund, Gauher Chaudhry, Harris Fellman,
Jeff Johnson, Jill Lublin, Joel Comm, Joshua Shafran, Keith
Baxter, Lorrie Morgan Ferrero, Liz Roberts, Lynn Pierce,
Marc Harty, Matt Bacak, Michel Fortin, Dr. Mike Woo-Ming,
Perry Marshall, Rhea Perry, Ray Edwards, Rick Raddatz, Ryan
Deiss, Shawn Casey, Stephen Pierce, Stu McLaren, Tellman
Knudson, John Carlton, Frank Rumbauskas and Russell
Brunson.
You will have a chance to watch all of these legendary
marketers LIVE and vote on who gives the best content.
Because they are very competitive people and want to win
this competition - they aren't going to hold ANYTHING back.
To register for this FREE webinar series, please enter your
name and email address in the form on the right on this
page: http://www.onlinemarketeroftheyear.com/stoneevans and
you will be given a free ticket to this webinar series.
It's like the "American Idol" for Internet marketers...
Enjoy the competition! :-)
Saturday, April 7, 2007
Difficulties of writing a blog
During my working life, the only way I could share my knowledge and experience was through direct coaching and presentations. Every thing was a direct approach which required my presence.
Today, I am asked to write blogs so that I could promote my business. The fact is I find that really difficult to do. Even as I am writing now, I find it difficult to express all that I wish to say. Each time I am stumped when it comes to the title. What should I write about? What should I not write about? Decisions, decisions, decisions...that is real hard.
I do not wish my blog to be a selling blog because I truly want to find a way to share the experiences (the ups and downs) I have gone through in finding my way in this Internet Marketing business. I know there are many of us who are venturing into this and hoping to make some extra income to support our normal income. And I feel it is important for all us to know what kind of difficulties we might face, what tools are available to us, how much should we spend and so on.
There are just so many questions and I truly do not know where to begin. My thoughts jump around and each time, I find that my messages are disjointed and I am afraid my readers would not understand.
Words just flow right through me but somehow they would not come out the way I wish it would. Some people have the flair for writing, others like me do not. So, what do we do?
I know there are a few ways - we can take articles from others, hire someone to write for us or buy articles and post it in our blogs. But then, for me, this feels as if I have not put in my effort. It does not give me the personalized feeling. Hence, this is why my posts are far and apart.
Should we design our website or hire someone?
I first stated by joining some seminar sessions which cost me an arm and a leg. I was given a full box of CDs, DVDs, manuals and videos. That, I believe is to make sure the package cost looks good because I can tell you that no matter how much time on hand you have, you will never ever be able to go through all those materials in a few months and be up and running for your business. As it is, the money spent was wasted and I had no returns.
After months of despair, I finally sat down and relooked at everything and it finally dawn on me that what I truly need was a good website of my own. But how to start and where to start? Hiring someone to do it for me was expensive and beyond my budget. Doing it myself was the beginning of a nightmare that I had wanted to avoid when I retired!!!
So, I looked for other alternatives. I started by signing up for a program that gave me a website. Yes, the site was fantastic but there was no way I could make any change to it. Soon, everyone who signed up for that program would be showing the same identical page. People would get tired of it and who would sign up with me???
The solution, therefore, is to get my own website. But again I am stumped by my past experiences in the design. Where do I begin? Which is the best software? What content should I put in? The questions was endless until I found this 'miracle' service.
The best thing is that this service provided me with a FREE web site designed for me and was made available to me within 24 hours. I was able to start business almost immediately. Of course, this is not to say that I do not have to pay for anything. Let me be very frank, every FREE deal has something in it. NO ONE who is in business gives everything away for FREE.
What I had to pay was for my domain registration (because I did not have one domain name at that point) and the hosting for my site and for a month of powerful training and tools that will help me in my business. Due to my limited spare cash available for these investment, I must say that the value received was indeed a worthy amount spent.
As a valued reader, I want to share with you this great opportunity that I have come across at : http://www.IncreaseMyEarnings.com/pips.html
When you sign up, you will receive:
* Your very own website setup on your own domain!
* 400 day pre-written ezine-in-a-box!
* Resell rights to the hottest selling digital products online!
* 5 streams of automated residual income!
* Step-by-step marketing instructions to make quick cash!
* 24-hour FREE installation of your new website!
* FREE lifetime support and training!
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Of course, your site will be 100% customizable!
You can instantly:
* Change the color scheme!
* Add your favorite affiliate programs!
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* Add more follow-ups to your autoresponder!
* Upload ebooks, software and more...
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Get your new website today at: http://www.IncreaseMyEarnings.com/pips.html
To Your Success!
Monday, April 2, 2007
Internet Marketing Relationships
All of us dream at one point or another about being able to work from home, be our own boss, work when we like and yet be able to earn not only enough to support our life style but earn enough to give us a life style that includes holiday trips abroad, pay our insurance premiums, pay our daily bills, gives us a nice neat car to move around etc etc.
So, what do we do? Well, most of us start to engage ourselves into Internet Marketing, MLM, Online Marketing, Work From Home schemes etc. We are drawn to all the multiple emails that floods us with all kinds of promises. Promises that will give us what we are looking for as long as we invest in those packages.
But most of us forget the most fundamental rule of all businesses - that to be successful, we need to take care of our customers!!!! How many of us have tried to send emails to those who promised success and yet have not received any replies? How many times have we sent emails to support centers yet have not received any satisfactory answers?
Well, if you have not experienced any of these frustrations, then you must be one of those extremely few lucky people around. Most of us, including myself, have been extremely frustrated by people who refuses (and I call it refuses because I am certain they have received the mail) to answer emails even though they encouraged it to be sent to them.
No matter how busy we are, we should make a point to answer all emails - personally and not through a standard autoresponder. A standard autoresponder does not take into account the individual questions your customer (or downline) is asking.
Another point to take note is the time frame to answer an email. Is it 1 day, 3 days, 1 week, 2 weeks or 1 month? What is the correct and acceptable time frame? Remember the days when internet was not available and the only way to communicate (especially around the world without costing an arm and a leg) is via postal? Well, then it was acceptable to wait 1 month or even 2 months for a reply from a friend. Today, with internet, even 3 days is too long. But 3 days or even 1 week is acceptable depending on the nature of the question. If, however, you are on holdiay and is not contactable via email, the right action to take is to configure your email system to send an automatic vacation message to your writer. This way, they are aware when to expect a reply from you.
Most people fail in their internet marketing schemes because they do not build relationships. They do not allow time for them to build up relationships that will work for a long term. Instead, they try to jump from one program to another and if they do see a result within a month or so, they move on to another. This way, they start to lose the trust of any downlines that they have built.
Downlines are vey important to the success of any internet business that you start and embark on. Keeping a close relationship with your downlines are important. Remember, their success is your success.
An Internet Strategy that Works
You can't put up a beautiful (or any) web site and hope that people will just arrive. You have to let them know, IN EVERY POSSIBLE WAY, that your web site is there. This HAS to be part of any Internet marketing strategy you develop. This is actually a basic marketing principle. Customers are not going to look for you, you have to look for them.
Promoting your web site on-line and building traffic is the subject of thousands of web sites, e-zines, books, courses and seminars. Using the web to promote your site, however, assumes that your customers are surfers. But there is a large percentage of our population that is not as savvy with the internet as we would like them to be.
So, what about the large percentages of the population who are not? They will only find out about you through traditional marketing and public relations media. This is particularly true if you serve a fairly local market. Fortunately these are the easiest and cheapest prospects for you to reach off-line.
Key Off-Line Internet Marketing Strategies
Here are some of the ways to make your web site known (this list was taken directly from the Traffic Building Volume of Ken Evoy's brilliant book, Make Your Site Sell! 2002:
• TV, print and other advertising
• Stationary and business cards
• Catalogs, fliers, billboards, blimps, etc.
• Direct mail (prominently on every document)
• Telemarketing (make it part of the script)
• News releases to targeted media.
The main principle, to which you can add all your imagination, is INTERNET MARKETING STRATEGY INCLUDES ANY AND ALL MEANS OF GETTING YOUR WEB SITE KNOWN AND VISITED BY TARGETED PROSPECTS.
Unless you have a high budget, the TV, radio, classified ad route is not recommended but if you do run ads, be sure to mention your web site everywhere. Make it part of your Internet Marketing Strategy.
Another guiding principle is that your off-line internet marketing activities should make it easy for your prospect to go straight to your web site. One of the best ways to market your website off-line is direct mail postcards.
If your prospect sees your website on a billboard as she's driving home, she probably won't look you up when she gets to the office the next day.
This is not the only medium that has problems like this. Newspapers are bulky, radio has to spell it out and like before most people are driving at the time. On the other hand, if your prospect is sitting at her computer and a post card comes in the mail announcing your web site, she can just turn around and type in your URL and she's at your web site.
Now if someone is in the office reading a trade journal and comes across an article about you in the magazine, it's not difficult for him to copy your URL into his browser and pay your site a visit.
I don't mean to say that those other avenues won't drive traffic to your site, but it will take numerous impressions and repetition to get them to remember your address.
On the other hand, direct mail postcards are generally received at the home or office where a computer is present, and if received somewhere else they are small enough to keep with you until you can get to a computer. This way, your prospective customer will be able to take the take right over to their desk top computer, type in your address and go right to your site. Brilliant!
I have seen the greatest success in off-line web site promotion with direct mail, and specifically direct mail postcards.
Joy Gendusa founded PostcardMania in 1998, her only assets a computer and a phone. By 2004 the company did close to $9 million in sales and employed over 60 people. She attributes her explosive growth to her ability to choose incredible staff and her innate marketing savvy. Now she's sharing her marketing secrets with others. For more free marketing advice, visit her website at http://www.postcardmania.com
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Sunday, March 25, 2007
Want a free website within 24 hours???
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Oh yes, my website developed for me is http://www.IncreaseMyEarnings.com
Happy reading and browsing.
Wednesday, March 21, 2007
Web site designing and copywriting
Many of us, including myself, are truly ignorant when it comes to matters like these. Hence, we depend on software that does what you see is what you get (WYSIWYG) and hopefully from there we can get some decent designs. But to get a sophisticated site out is not an easy task. Take a look at my first site http://www.vikingbar.net and you can see that it is truly a simple site with no whistles and bells.
But if we want to get a site which will draw customers to it and make customers stay with it, we need a lot of pulling power. This requires the skills of languague - to play with the minds of the readers, to entice them to want to know more, to make them feel that they are going to get something that they have been looking for all these years. In short, what is truly required is a good copywriting skill. And that is even harder than a designing skill.
In my next post, I will give you some sites on where you can get FREE websites and almost next to nothing for learning about internet marketing.
Cheers
Wednesday, February 21, 2007
Are you confused over all the programs claiming to make you a millionaire?
Well, if things work that way, then all of us would be millionaires right now. Then the level of poverty would be increased to a higher level and we would be back where we are, right? So, just as well, schemes like these do not work for everyone - maybe not even a close 10%.
Before embarking on any schemes, ask yourself the following questions:
a. how much money can I afford to lose if the scheme (or schemes) does not pay out?
b. how much time do I have to allow the scheme to materialize?
c. how much time can I spend on the scheme to promote it?
If your answer to the above is something like I do not have much and I want a return in one month and I really do not have time to spend on the scheme, then I would tell you to please keep whatever little you have and not invest in anything. That way, you will not lose any money.
However, if you can afford a period of at least 3 months and can spend at least 10 hours minimium on your investment, then you might have a chance of survival. In a case like this, then all you need to do is choose a package that you can afford - remember the main key is you can afford TO LOSE.
I made an investment 6 months ago and spent about USD2000 and got no returns at all. Since then, I have been wiser and I have now made a small investment of about USD60 for the first month and USD20 for each subsequent month. In the first month itself, I had a small return of USD3. Nothing to shout about but at least there was a result. I spent very little time on promoting it during that first month because I was travelling a lot. Well, I hope that over the next few months I would be able to spend more time and get more returns out of it - and I definitely feel more comfortable with this new program than the first investment I made.
If any of you are interested in my new program, goto one of these sites:
http://IncreaseMyEarnings.com/MyWorldResults.html
http://judyksp.myworldpower.com
http://judyksp.myworlddiscounts.com
Take a free tour and if you feel this is a program for you, then go ahead and sign up for it. If not, there will be others that you can go for. Remember, you only have that much cash and time - and these assets are important to you. These assets should be your driving force as to which program you should invest in.
Also, try not to invest in multiple programs in one go because that can actually limit your earnings. It is true that you should not put all your eggs in one basket but then again you should not spread yourself so thin that you have no time to manage and track each program. Then you will not be successful in any program.
Thursday, February 1, 2007
Driving traffic to my website
In many courses, we are asked to submit to search engines. We are asked to look at ways to place our site at the top of the search engines. It is easier said then done. We are fighting with thousands or millions of others who also wants to be the top 10. I have tried all techniques mentioned in the course that I have attended. Change the keywords, find the right keywords, submit to the search engines, make a blog and much more. Yet, nothing avails. Why? I really do not have the answer for that.
In the midst of all these trial and error, I came across a site which seems worthy for me to look further into. This site claims to be able to draw swarms of visitors to my site without costing me an arm or a leg. Sounds great, isn't it? I thought very much so.
So, I signed up and then added my site to it. Guess what? Well, I do not have the swarms yet BUT I certainly had more visibility than I had before. So, readers, I am going to recommend this site to you. Go to http://www.trafficswarm.com/go.cgi?614053 and check this out for yourself.
If you like what you see, sign up for it. If you do not, then ignore it. But if you are like me, you will like it because it does draw customers to your site.
Monday, January 22, 2007
What is internet marketing?
So, how is this done? Well, the main thing is the 'speech'. Since you are not present to speak 'personally' to the other party, you have to ensure that you package your product in the best way ever on a piece of paper (or better known as the computer screen) that will be seen by all who gets access to it.
Does this mean we have to be excellent script writers? In many ways, the answer is yes. In internet marketing, your competitors are the world, not just your neighbourhood, your state that you stay in or even your country alone. If you cannot position your product to be better then the others, then you will lose out easily. So, how do we position ourselves and how do we make ourselves visible to the rest of the world?
There will be many more questions that you will ask yourself as I have done to myself. In the next post, I will hope to share some ideas that I have tried, some successful, others not.
Thursday, January 18, 2007
Slight background on myself
I spent 25 years designing and developing software solutions for the mobile and wireless industry. Over the years, I have seen computers developed from just using punch cards to now DVDs for storage. In the early years, having a computer with just 64KB was a luxury but today, even having a computer with 1024MB Ram is slow.
In my years of working, customer datelines are extremely important. Equally important is the fact that our systems have to be functional at all times. Many of the solutions designed are for the main core of the business eg a salesman taking orders out in the field using a handheld computer, a warehouse personnel picking goods against delivery orders using a wireless handheld computer, a factory line capturing each and every single product produced from its line using automated scanners. With scenarios like this, you can imagine the kind of pressure I face each day.
Well, after 25 years, I thought it was ample time to take a good break and semi-retire in a nice idyllic island. With that in thought, I shifted to Koh Samui, Thailand. Koh Samui is a very beautiful island and even with the amount of development today, it remains very much a place that gives you a feeling of holiday all year around. And this is precisely what I was looking forward to.
Unfortunately, with all the hectic life style that I have led in the past, I find myself too free. Bad habits are hard to break, I guess. So, instead of enjoying myself, I find myself looking for things to do and mainly in areas involving the computer where at least I felt my years of knowledge could help.
After two years of slow research (remember, I am semi-retired, so there is truly no hurry), I finally think that 'working from home' or what is commonly called 'internet marketing' would be suitable for me. It would allow me to work at my pace and wherever I am. So, I began a more intense research into it.
This is where my nightmare starts. There are so many advertisements all over the net. All claiming to be the one that is going to make a rich and yet, have a easy life. Is it truly that easy? I ask myself. If so, why isn't everyone doing it?
Well, guess what? It is definitely not as easy as mentioned in all those lovely enticing articles and newsletters and mailers. But I am getting somewhere now. Nowhere near to earning big bucks yet but at least, I think I have gathered what is necessary to move forward and hopefully achieve good results for myself.
And this is what this blog is going to be about. I hope to share my experiences with those of you who might want to embark in this line of career. Also, if there is any out there who would want to share your experiences with me, please do leave a comment here.
