Saturday, September 15, 2007

Michael Rasmussen's "Email Promos Exposed" Video Series: How to Write Killer Email Promos That Get Results!

Have you ever been faced with the task of having to write an email promotion to your list, and then realized that you didn't know what to say or how to say it?

Michael Rasmussen's new video course "Email Promos Exposed" promises to solve that problem for you by walking you through the actual process of creating killer email promos step-by-step.

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If you're in a hurry, just go ahead visit this URL to get instant free access to these videos:

http://www.emailpromosexposed.com/?thankyou-page=63352
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I decided to see if Michael's videos live up to their promise by trying them out myself. Here's what I found:

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Overall Quality
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The first thing I noticed when I opened up the first video was the stunning production quality. He used Camtasia Studio for the production, which is now the industry standard for creating high-quality screen capture video products. The audio is near studio quality, and the graphics are very professional. These videos were made by someone who KNOWS what he's doing. Well done!

I also liked how Michael divided the videos up by section, and then again by sub-section. For example, one video is all about the subject line, and then there are different parts of that video that each cover a certain area of crafting a killer subject line.

Now let's move onto...

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THE ACTUAL VIDEOS
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Here's a brief summary of each video. Obviously it's impossible to list every single thing here, but I want you to get a feel for what each one covered, and how well it covered it.

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If you're in a hurry, just go ahead visit this URL to get instant free access to these videos:

http://www.emailprommoexposed.com/?thankyou-page=63352
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VIDEO 1 - INTRODUCTION

This video served as an introduction to the whole course. You get to see a picture of Michael in his every day life, and he establishes his credibility right up front by talking about some of his massive successes online. He even provides proof of credibility by displaying two checks in the amount of $50,000 and $25,000 which proves that, when it comes to the subject of making money with email promos, he knows his stuff.

This is a good lesson for anyone to get. Whenever you're teaching people how to do something, it's good to establish your credibility up front, so that there's no doubt about whether or not you're qualified to talk about the subject. Most product developers either skip or minimize this step.

VIDEO 2 - BEFORE YOU WRITE THE PROMO

This video talks about some things that no other marketer has bothered to mention. You'll learn things like:

* The mindset you need in order to write a killer promo

* The different tools you need before you get started

* How to keep your emails laser-focused

* How to create an outline that practically writes the email for you.

This was a fantastic video, and did a good job of kicking things off.

VIDEO 3 - THE SUBJECT LINE

I liked this video, because it talked about one of MY biggest weaknesses when it comes to writing email promos... the subject line. The subject line is a confusing topic, because nobody's 100% sure what the best tactics are.

Michael breaks it down, and reveals:

* The biggest secret for writing a subject line that makes people insanely curious.

* Techniques for personalizing the subject line.

* Mistakes to avoid when using personalization.

I was surprised to find that I was making some of the mistakes that Michael mentioned in this video, but now I know better.

VIDEO 4 - THE OPENING

This is where a lot of people slack off when writing their emails. Michael talks about how important it is to create an opening that is conversational, and then reveals techniques and examples on how to do that.

He also reveals:

* How to get people to keep reading your email once they've opened it.

* How to make your opening interesting.

* Mistakes to avoid when creating your first few paragraphs.

VIDEO 5 - THE BODY COPY

This is one of the "meatiest" portions of the course, because it reveals techniques that are not widely discussed on the forums, blogs, and in most eBooks. He talks about the importance of keeping your body copy tight and relevant, and then reveals how you can do that. You'll also learn:

* How to write powerful bullets that make people curious and want to find out more.

* Simple formatting tricks for making your body copy easy to read.

* The secret of "bucket brigade copy" and how to use it in your email promos to force people to keep reading.

VIDEO 6 - THE CALL TO ACTION

This is where a lot of people wimp out in their email promos. They start out strong, but when it comes time to ask the reader to click the link and take action, they don't know what to say. Michael talks about some of his favorite techniques for making that happen, and also reveals:

* The "magic question" to ask yourself that will make your close much more powerful.

* The secret of the "unanswered question" and why handling this is a surefire way to get people to act right away.

* The structure of a powerful close.

* Mistakes people make when creating their close.

VIDEO 7 - CREATING AN EFFECTIVE P.S.

Some people say that the P.S. is one of the most important parts of the email, because it is often the one thing that gets people to click the link at the end. In this video, Michael talks about:

* Why you should including a P.S. at the end of your email.

* The 4 different kinds of P.S.'s you can use (this section was a real eye-opener for me).

VIDEO 8 - COMMON MISTAKES PEOPLE MAKE

I loved this video, because it showed me some mistakes that I was making that I wasn't even aware of. Unless you're a seasoned pro, you're probably guilty of some of the things that Michael talks about in this video as well, and that's why it's so valuable. I've shaved years off my learning curve, because now I can avoid some of the costly mistakes that I was bound to make in the learning process.

VIDEO 9 - HOW TO CREATE FOLLOW-UP EMAIL PROMOTIONS

This video alone is going to make me a lot of money. Why? Because I used to only send out one email promo for each affiliate promotion I was doing. Michael showed me in this video how important it is to send a follow-up promotion, and he showed me exactly how to do it. He covered things like:

* The psychology of follow-up email promo's.

* The 2 main types of follow-up promos that make the most money.

* How to overcome readers' objections in your follow up emails.

* The 2 most common mistakes people make when writing follow-ups and how to avoid them.

VIDEO 10 - HOW TO WRITE BACK END EMAIL PROMOTIONS

Every marketing guru out there says that the REAL money is on the back end. I'd have to agree with them, but the problem is... most people have no idea how to set up a back end system that makes money. This video will teach you how to set up an automated back end that's loaded with killer promos that make you lots of cash on autopilot.

He reveals things like:

* The big difference between regular and back end email promos.

* How to prepare a back end promotion sequence.

* Common mistakes people make when creating back end email promos.

VIDEO 11 - CREATING AFFILIATE EMAIL PROMOTIONS

This could be the most important video of the entire package for a lot of people, because most people email their list to promote other people's products as an affiliate. Let's face it, if you only have 3 products, can you really afford to
only email your list 3 times a year? They'll get bored hearing about the same old products over and over again. This video sheds some light on how to create killer affiliate promos. Michael reveals things like:

* The two main types of affiliate promos.

* What makes affiliate promos different than regular promos (and why ignoring this huge secret could cost you big money).

* Michael's favorite tactics for creating affiliate promos that no one else is doing.

* 3 different ways to add scarcity to your affiliate promos (this is the most important section of the video, so make sure you watch it over and over again).

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CONCLUSION
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As you can see, Email Promos Exposed really packs a lot of punch! Most of the courses out there offer only watered down, weak content. Not this one! These videos are going on my "A-list" for a long time.

I've already watched them twice, and plan on reviewing them every couple months to make sure that I have the principals, techniques and tactics burned into my mind.

If email marketing is an important part of your business (and in my opinion, it's the most important part of ANY online business), then you owe it to yourself to check out Michael's exciting new videos, Email Promos Exposed.

Here's the URL where you can get instant free access to the videos right now.

http://www.emailprommoexposed.com/?thankyou-page=63352

Sincerely,

Judy

Friday, September 14, 2007

Social Networking - Yuwie

I think many of us are very familar with myspace.com . This is a very popular social networking program and has worked to many people's advantage. In fact, there are quite a number who has actually benefited by joining social networks like this one.

Well, Yuwie is very similar to myspace but more. What makes it more interesting to those who have a little interest in making some money is that Yuwie not only allows you to network but pays you as you network.

Yuwie pays based on what is called a page view. A paid page view is made up of two sections: the first being views made by someone to your page (profile, friends, comments, blogs etc) and the second being views made by yourself (your control panel, friends, blogs, messaging, comments etc). Now, these activities are normal activities that you will do with any social networking program. But now, you have one that pays you for doing it.

Well, I guess the next question would be how much can we make, right? Like any other program, it all depends on you. It depends on how many friends you have, how many page views you have and others. But just take a look at this chart for some guidelines and you can see that it can be substantial.

Yuwie is free to join, so what is there to lose? Nothing and plenty to gain. Even if you are already a member of other social networking programs, you will find that you will gain a lot more by being a member here.

If we need to start somewhere and we do not have much funds with us, this is certainly a good place to start. Click here if you are ready to network and make some money.

$2.95 Trial Membership to the Internet Entrepreneur's Club

Ever heard of Derek Gehl and his team from the Internet Marketing Center?

If you have not, you must be missing out here. Derek and his team generates over $60,000,000 in online sales yearly.

For just $2.95, you will enjoy 30 days of unlimited membership to Derek Gehl's exclusive Internet Entrepreneur's Club...

Membership privileges include unlimited access to Derek's private Internet marketing community forum, where they can ask unlimited questions and get unlimited website reviews, salescopy advice, SEO advice, and more...

... All from Derek's private team of Internet wealth experts (the SAME people who've helped him grow his business to over $60,000,000).

Membership also includes:

1. New 60-minute tele-seminar with Derek each month, where he'll be interviewing some of the `Nets richest, most successful guerilla Internet marketers -- people making HUGE six- and seven-figure incomes who you couldn't otherwise PAY to speak with you... even if you could find them!

2. Priority "red carpet" seating at any of Derek's seminars! Just let our staff know that you're an IEC Member, show your card, and just like Hollywood Stars on the red carpet, you'll enjoy sitting in the front row -- in a seat reserved exclusively for you!

3. The opportunity to network with like-minded entrepreneurs, get their candid opinions, and establish valuable business partnerships.

4. A package mailed to you EVERY MONTH, with a CD recording of the latest teleseminar, as well as Derek's private "Industry Update Newsletter," packed with all the important strategies, news, and resources he couldn't fit into your 60-75 minute calls.

... plus tons more!

And best of all, you get 30 days unlimited access to all of this for the no-risk investment of just $2.95.

If you decide to continue your membership, you will be locked in at the low rate of just $97 per month... Or, you can cancel before your 30 day trial expires and pay nothing more.

So, for just $2.95, you can at the very least get your website reviewed by the experts and very likely make some money for yourself.

This is an opportunity not to be missed. Most of us join forums to try and get people to view and comment on our sites. Here you get the experts to do it and all for only $2.95 plus tons more.

I think this truly is an opportunity not to be missed. Click here to get your free trial TODAY.

Friday, August 24, 2007

Helium and MyLot

We are constantly reminded that we should write an article or update our blog every other day. This gives us the exposure that we are to seek.

I am not sure about the rest of you out there but as I have mentioned before, I find great difficulty in writing to my blog every other day, even every other week. As you probably have noticed, my blog hasn't been updated for a long time.

The reason is simple. I have no topic to share and hence, there is nothing to write about.

But recently, I came across two nice sites that gives me the potential to express myself. The beauty of it is that I get paid for expressing my opinion. Now, this is not much but it helps to boost my confidence in this market space.

Helium is a great site where you can write, rate, learn and earn. The topics are varied and if a topic is not available, you can create the topic as well. Another great advantage of helium is that you become exposed to many readers. If used correctly, you can gain a lot of advantage for selling your skills and product without having to pay for costly advertisements. Goto http://www.helium.com for more information about this site.

Mylot is slightly different from helium. It is quite like a social program where you can get to know more people and interact with them through your opinions. You exchange ideas with other members, comment on what they have written or see their comments on what you have written. You earn slowly through the contributions you make in this site. But again, your gain here is exposure. If you are interested in participating in this program, click here.

So, if you have a budget issue but wish to have more exposure through sharing information, then try these two sites. After all, they are free to join.

Monday, April 16, 2007

2006 - 2007 "Online Marketer Of The Year"

My friend Stone Evans has been nominated for the 2006 - 2007
"Online Marketer Of The Year" award. Check it out here:

http://www.onlinemarketeroftheyear.com/stoneevans

You'll have a chance to login to Stone's personal computer
and watch him compete against the top marketers in the world
including:

Dan Kennedy, Joe Sugarman, Robert Allen, Mark Joyner, Yanik
Silver, Mike Filsaime, Rich Schefren, Nick Marks, Gary
Ambrose, Alex Mandossian, Anik Singal, Armand Morin, Bill
Glazer, Bill Harris, Brad Antin, Brad Fallon, Carl Galletti,
Dan VanOrman, Dave Lakhani, David Frey, David Garfinkel,
Donna Fox, Eric Holmlund, Gauher Chaudhry, Harris Fellman,
Jeff Johnson, Jill Lublin, Joel Comm, Joshua Shafran, Keith
Baxter, Lorrie Morgan Ferrero, Liz Roberts, Lynn Pierce,
Marc Harty, Matt Bacak, Michel Fortin, Dr. Mike Woo-Ming,
Perry Marshall, Rhea Perry, Ray Edwards, Rick Raddatz, Ryan
Deiss, Shawn Casey, Stephen Pierce, Stu McLaren, Tellman
Knudson, John Carlton, Frank Rumbauskas and Russell
Brunson.

You will have a chance to watch all of these legendary
marketers LIVE and vote on who gives the best content.
Because they are very competitive people and want to win
this competition - they aren't going to hold ANYTHING back.

To register for this FREE webinar series, please enter your
name and email address in the form on the right on this
page: http://www.onlinemarketeroftheyear.com/stoneevans and
you will be given a free ticket to this webinar series.

It's like the "American Idol" for Internet marketers...

Enjoy the competition! :-)

Saturday, April 7, 2007

Difficulties of writing a blog

I have never been much of a writer before. Even in my younger days, I have never kept a diary because I find it difficult to share my thoughts with others on paper.

During my working life, the only way I could share my knowledge and experience was through direct coaching and presentations. Every thing was a direct approach which required my presence.

Today, I am asked to write blogs so that I could promote my business. The fact is I find that really difficult to do. Even as I am writing now, I find it difficult to express all that I wish to say. Each time I am stumped when it comes to the title. What should I write about? What should I not write about? Decisions, decisions, decisions...that is real hard.

I do not wish my blog to be a selling blog because I truly want to find a way to share the experiences (the ups and downs) I have gone through in finding my way in this Internet Marketing business. I know there are many of us who are venturing into this and hoping to make some extra income to support our normal income. And I feel it is important for all us to know what kind of difficulties we might face, what tools are available to us, how much should we spend and so on.

There are just so many questions and I truly do not know where to begin. My thoughts jump around and each time, I find that my messages are disjointed and I am afraid my readers would not understand.

Words just flow right through me but somehow they would not come out the way I wish it would. Some people have the flair for writing, others like me do not. So, what do we do?

I know there are a few ways - we can take articles from others, hire someone to write for us or buy articles and post it in our blogs. But then, for me, this feels as if I have not put in my effort. It does not give me the personalized feeling. Hence, this is why my posts are far and apart.

Should we design our website or hire someone?

A couple of years ago, I decided to retire from my hectic business life and venture into internet marketing. Well, needless to say the steps taken were definitely very painful despite all the advises and tips that I can find over the internet and forums.

I first stated by joining some seminar sessions which cost me an arm and a leg. I was given a full box of CDs, DVDs, manuals and videos. That, I believe is to make sure the package cost looks good because I can tell you that no matter how much time on hand you have, you will never ever be able to go through all those materials in a few months and be up and running for your business. As it is, the money spent was wasted and I had no returns.

After months of despair, I finally sat down and relooked at everything and it finally dawn on me that what I truly need was a good website of my own. But how to start and where to start? Hiring someone to do it for me was expensive and beyond my budget. Doing it myself was the beginning of a nightmare that I had wanted to avoid when I retired!!!

So, I looked for other alternatives. I started by signing up for a program that gave me a website. Yes, the site was fantastic but there was no way I could make any change to it. Soon, everyone who signed up for that program would be showing the same identical page. People would get tired of it and who would sign up with me???

The solution, therefore, is to get my own website. But again I am stumped by my past experiences in the design. Where do I begin? Which is the best software? What content should I put in? The questions was endless until I found this 'miracle' service.

The best thing is that this service provided me with a FREE web site designed for me and was made available to me within 24 hours. I was able to start business almost immediately. Of course, this is not to say that I do not have to pay for anything. Let me be very frank, every FREE deal has something in it. NO ONE who is in business gives everything away for FREE.

What I had to pay was for my domain registration (because I did not have one domain name at that point) and the hosting for my site and for a month of powerful training and tools that will help me in my business. Due to my limited spare cash available for these investment, I must say that the value received was indeed a worthy amount spent.

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